About Me

About Me

Hello 👋🏾

I'm Shamhaan (SHAM-haan), a Product (UX/UI) Designer based in London, intrigued with the intersectionality of Psychology and Inclusive Design.  I bridge the gap between human behaviour and digital design, using data-driven insights to solve complex problems and drive business objectives.


My approach is rooted in research-backed design. Leveraging a background in Psychology, I specialise in decoding user friction and architecting seamless workflows. I move beyond aesthetics to focus on the "why," utilising different research methodologies and user testing to ensure every design decision is validated and accessible.


Outside of design, I recharge by walking, discovering new cafés, and observing how people interact with everyday products and environments. I’m a naturally curious person, so I'm always finding joy in enhancing my learning and exploring.

Have a project in mind?

Let's bring your design vision to life.

Shamhaan Ahmed © 2026

Have a project in mind?

Let's bring your design vision to life.

Shamhaan Ahmed © 2026

About Me

About Me

Goran Babarogic Product UX Designer
Goran Babarogic Product UX Designer

Hello 👋🏾

I'm Shamhaan (SHAM-haan), a Product (UX/UI) Designer based in London, intrigued with the intersectionality of Psychology and Inclusive Design. I bridge the gap between human behaviour and digital design, using data-driven insights to solve complex problems and drive business objectives.


My approach is rooted in research-backed design. Leveraging a background in Psychology, I specialise in decoding user friction and architecting seamless workflows. I move beyond aesthetics to focus on the "why," utilising different research methodologies and user testing to ensure every design decision is validated and accessible.


Outside of design, I recharge by walking, discovering new cafés, and observing how people interact with everyday products and environments. I’m a naturally curious person, so I'm always finding joy in enhancing my learning and exploring.

Hello 👋🏾

I'm Shamhaan (SHAM-haan), a Product (UX/UI) Designer based in London, intrigued with the intersectionality of Psychology and Inclusive Design. I bridge the gap between human behaviour and digital design, using data-driven insights to solve complex problems and drive business objectives.


My approach is rooted in research-backed design. Leveraging a background in Psychology, I specialise in decoding user friction and architecting seamless workflows. I move beyond aesthetics to focus on the "why," utilising different research methodologies and user testing to ensure every design decision is validated and accessible.


Outside of design, I recharge by walking, discovering new cafés, and observing how people interact with everyday products and environments. I’m a naturally curious person, so I'm always finding joy in enhancing my learning and exploring.

Skills

Skills

Skills

UX Design

UX Design

UX Design

UI Design

UI Design

UI Design

Product Design

Product Design

Product Design

UX Research

UX Research

UX Research

Design Thinking

Design Thinking

Design Thinking

Design Systems

Design Systems

Design Systems

Wireframing

Prototyping

Prototyping

Prototyping

Figma

Figma

Figma

User Testing

User Testing

User Testing

Empathy

Problem Solver

Problem Solver

Problem Solver

Communication

Communication

Communication

+ More

+ More

+ More

Have a project in mind?

Let's bring your design vision to life.

Shamhaan Ahmed © 2026